Leads
Understand lead generation, scoring, and pipeline management.
How Lead Generation Works
Lead generation works by having your agent search public business directories and websites for leads matching your industry and location, never buying lists.
3 min read · Updated 2026-07-18
Lead Scoring
Lead scoring runs on a 0 to 100 CHAMP framework weighing problem fit, industry match, location match, and business size, so your agent knows who to prioritize.
3 min read · Updated 2026-07-18
Managing Your Lead Pipeline
Your lead pipeline lives on the Leads page, where you can filter by status or campaign and search by name or email to find your highest-priority prospects fast.
2 min read · Updated 2026-07-18
Email Verification
Email verification runs every lead address through ZeroBounce before outreach, sending only to valid addresses so your bounce rate stays under the 2% threshold.
2 min read · Updated 2026-02-16
Responding to Hot Leads
Responding to hot leads fast matters. Aim for 2 hours and never more than 24, since a lead who replied with buying signals can lose interest fast if you wait.
4 min read · Updated 2026-02-16
When to Step In vs. Let Your Agent Work
When to intervene explains which lead situations need your personal attention, like hot leads and pricing, and which your LeadClaw agent can handle on its own.
3 min read · Updated 2026-02-16
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